Director APL Guyra Armidale. Co-founder, APL Group.
Sam launched his agency career in Armidale in early 2005 and has since built strong, lasting relationships with his clients.
Armidale born and bred, Sam is committed to contributing to the region’s success and his expertise remains firmly rooted in Armidale and its surrounding districts.
Sam acquired Ray White Livestock Guyra Armidale in 2019, driving its growth and success. This journey eventually led to the establishment of APL Guyra Armidale as an independent business, alongside fellow Director Blake O’Reilly.
As a skilled auctioneer, Sam takes great pride in marketing livestock with precision and care, always striving to secure the best outcomes for his clients. His in-depth local knowledge, combined with his ability to navigate market conditions, makes him a trusted advisor who consistently prioritises his clients’ needs.
APL Guyra Armidale